Search Engine Optimisation
Search engine optimisation or SEO is the process of improving the visibility of a website or web page in search engines (eg. Google) via the "natural" or un-paid search results. Generally speaking, the higher ranked and the more frequently a site appears in the search results list, the more visitors it will receive.
SEO considers how search engines work, what people search for and the actual search terms or keywords typed into search engines. Good search rankings, for relevant search terms, can be obtained by a range of factors. These include:
- website architecture and usability
- frequency and positioning of relevant keywords within website content
- quality and quantity of inbound links to your website
Kerry Wakelin Websites offer SEO services for existing websites or as an inclusion into new website developments.
Contact us to discuss our search engine optimisation solutions further.
